Why Do I Need a Website Designed?
Having a website designed can be overwhelming to some, and because of this, it becomes easy to think of reasons not to have one. It seems that some business owners, would rather go see the dentist for a root canal rather than tackle the internet.
Let's face it the internet is here to stay, so let's work through some of the objections one might have.
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"We already have a website for our business,
but it's not really doing anything.
Not really worth the money."
Websites are not some magical lead generating beast, but if they where, you would want to hire a beast master to harness their power. Websites can be powerful tools for business owners and organizations when designed with a clear call to action. If used a template and built the site yourself or paid an employee's son, chances are such details have been missed.
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“We are just too small to have a reason for a website . ”
Being too small is a perfect reason for you business to have a website, it helps to appear much more credible. Yes, anyone can have a website these days and this is the very reason your business should have one. Typically when getting to know a person we ask "What kind of music do you like?". We ask because it's just assumed that everyone listens to music, it's how we relate. On the rare occasion we find someone who doesn't listen to music we figure there must be something wrong with them. People when getting to know a business do the same thing by asking "What is your web address?", because it is assumed you will have one.
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"No one in our industry has a website."
In today's internet driven world this is highly unlikely, but if it is so, what are you waiting for?
If you are lucky to be in an industry that has not taken advantage of the Internet then you are in a prime position to get ahead of the curve. Your competitors will eventually catch on, but if you beat them to the punch just imagine how great it will be to see them scrambling to catch up.
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“I don't sell anything online.”
More people use the Internet to find local businesses, than "traditional" means. In a 2008 study by Webpro News results showed that only 39% of consumers looking for local businesses did so through the Phone Directories, Print Media, and Directory Assistance. This means a whopping 61% found local businesses through online resources. With increased popularity of smart phones and affordable mobile internet plans these numbers have only increased since then.
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"But we can't compete with these bigger companies..."
Yes large companies do have much deeper pockets for their online visibility, however they also tend to be more conservative and slow to move when making changes to their website. You might not have the large sums of cash, but you have the ability to be much faster, without all the red tape. This means, that when your call to action is not working you can do something about it much quicker. You might not have the buying power, or the workforce your bigger competitors have, but your online space can look just as nice as theirs without spending the large sums of money they did.
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"It's too expensive."
There are some Website Design companies that do still try to charge people a fortune for a website, I myself used to be employed by such a company. For this reason people feel like if they hire a professional to build their web site, then they will have to give up their first born child. This simply is not true.
You can have a quality website built for less than the cost of printing brochures. Sure if you want more features it will cost more, but additional features can always be added on when your budget allows. We offer an entry level 7 page website for only $500 with the first year of hosting for free. So please contact us and tell us why you still don't have a website.